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31st Jan 2020

58.1% of people don’t know which links on Google are ads: is Google making ads less clear?

Google began rolling out a desktop search redesign in 2019 after trailing this on mobile for several months, complete with changes to how ads are...
Article by:
David, Digital Marketing and Video Executive
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24th Jan 2020

Google’s Featured Snippet Update and what Deduplication means for your website

Once again, Google has been rolling out new changes to the search listings and results pages worldwide. This time, the focus is on deduplicating...
Article by:
Katie, Technical SEO Expert
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02nd Jan 2020

In The Schema Things: An essential guide to Schema for your website: Part 3

In this instalment of our blog series, In The Schema Things, we will be focusing on schema for online publishers. Online publishers are constantly...
Article by:
Katie, Technical SEO Expert
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24th Dec 2019

Google’s Vision API tool could influence the images we are using on websites

A tool has been created by Google which analyses images using AI and Machine Learning and can tell you what it thinks the image contains or is...
Article by:
David, Digital Marketing and Video Executive
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13th Dec 2019

Do you really know what the purpose of your website is?

All too often we see websites that have been designed, built, and populated with content only to discover that the business wasn’t actually sure...
Article by:
Tom, Managing Director of Varn Digital Marketing
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10th Dec 2019

In The Schema Things: An essential guide to schema for your website: Part 2

Following the introduction to schema in the last instalment of our blog series where we focused on schema that should be used on all sites, in Part 2...
Article by:
Katie, Technical SEO Expert
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03rd Dec 2019

Why your website needs a responsive design

Nowadays, having a website is like running a constantly evolving project, rather than a one-off piece of work. A well performing website will require...
Article by:
Aimee, Technical SEO Manager
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19th Nov 2019

In The Schema Things: An essential guide to Schema for your website: Part 1

All webmasters want the same thing, relevant traffic to their site. And we all know that performing well in search engine results = traffic on site....
Article by:
Katie, Technical SEO Expert
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18th Oct 2019

What are Advanced Google Search Operators and how should I use them? – Part 2

As mentioned within last month’s blog, Advanced Google Search Operators are special commands you can carry out within Google that help identify SEO...
Article by:
Aimee, Technical SEO Manager
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