04th May 2020 Google’s new feature informs users when their search query does not return relevant results Google has started to roll out a new update to its search results pages in the US, displaying a message to users to notify them when it is unable to... Article by: Katie, Technical SEO Expert More articles by Katie
11th Apr 2020 FREE video content webinar with award-winning cameraman Jeremy Humphries Varn has teamed up with BBC trained Director of Photography and Sony trainer, Jeremy Humphries to offer businesses and individuals the chance to... Article by: David, Digital Marketing and Video Executive More articles by David
16th Apr 2020 Special Announcement Structured Data – How to highlight announcements in SERPs In our recent blog regarding updating your website with information about coronavirus, you may have noticed that we mentioned a new form of schema... Article by: Aimee, Technical SEO Manager More articles by Aimee
31st Mar 2020 What important website information should you update during the Coronavirus pandemic for Google and users? Key takeaways Edit information directly on your website, ensuring it covers changes to business operations due to COVID-19. Update... Article by: Katie, Technical SEO Expert More articles by Katie
02nd Mar 2020 Google tightens FAQ markup guidelines, disallowing the repetition of Q&A Google has recently changed its guidelines on FAQ markups, meaning if you repeat the same question and answer in multiple FAQ pages on your site, you... Article by: David, Digital Marketing and Video Executive More articles by David
05th Mar 2020 Perform better with search marketing workshops from Varn Over the years we have given individual clients training, enabling their in-house marketing teams to enhance their current knowledge or to harness... Article by: David, Digital Marketing and Video Executive More articles by David
01st Feb 2020 10 SEO mistakes to avoid in 2020 Whilst many businesses will have been focusing on the fails of 2019, we are looking forward to 2020 and ensuring it starts off in the right way. So,... Article by: Aimee, Technical SEO Manager More articles by Aimee
21st Feb 2020 Third-party cookies are dead. How will your online marketing survive? Within the next 2 years, third party cookies will be a thing of the past Third party cookies are cookies sent from sites other than the one you’re... Article by: Aimee, Technical SEO Manager More articles by Aimee
10th Feb 2020 Is more really better? The problem with big data in digital marketing In digital marketing, we have always been told that the more you have the better. We are told that the more content you have on your site, the... Article by: David, Digital Marketing and Video Executive More articles by David