23rd Nov 2020 How to create great content that improves your website’s SEO A holistic approach is essential to a good SEO strategy. If your website is not sound from a technical standpoint, it will probably not perform well... Article by: Tom, Managing Director of Varn Digital Marketing More articles by Tom
23rd Oct 2020 Everything you need to know about Podcast SEO Content is one of the key areas that Google looks at when trying to determine where you should rank on the SERPs, they want you to provide valuable... Article by: Tom, Managing Director of Varn Digital Marketing More articles by Tom
13th Nov 2020 How to track Pageviews on Single Page Applications using Google Tag Manager Every business or website owner understands the importance of accurate data when making business decisions. Tracking the views of each page on your... Article by: Katie, Technical SEO Expert More articles by Katie
02nd Sep 2020 Google Ads Digital Tax Pricing Warning – New Fees to Pay in UK November 2020 Google Ads have just announced that they will be charging a new 2% fee on UK served Adverts from the 1st of November - What does this mean for... Article by: Tom, Managing Director of Varn Digital Marketing More articles by Tom
02nd Oct 2020 What to do if someone copies your website content or design? Creating a quality website complete with valuable content is difficult, requiring a lot of hard work, time and effort to design and build. So once... Article by: Katie, Technical SEO Expert More articles by Katie
27th Aug 2020 How website speed impacts the performance of your business Website speed has long contributed to the overall performance of your site from a user experience perspective and an SEO perspective. In fact, it’s... Article by: Tom, Managing Director of Varn Digital Marketing More articles by Tom
14th Sep 2020 What are backlinks and why are they important for your website performance? Link building refers to the process of encouraging other people to add a link to your website, within their own online content. Also known as... Article by: Aimee, Technical SEO Manager More articles by Aimee
13th Aug 2020 57.4% of people don’t know which links on Google are paid ads In our latest survey, just over 57% of users claimed that they didn’t know which links within the Google search results pages were paid ads. Whilst... Article by: Tom, Managing Director of Varn Digital Marketing More articles by Tom
24th Jul 2020 Is your Pharma site targeting the right keywords? In a previous blog we explored the importance of SEO for Pharma companies, with a list of SEO factors to consider when optimising your site. One of... Article by: Katie, Technical SEO Expert More articles by Katie
