04th Jul 2019 7 reasons why you need a video on your homepage Marketers all over the world could previously be heard saying that video is the future, well now that future is here! Video instantly stimulates your... Article by: David, Digital Marketing and Video Executive More articles by David
02nd Jul 2019 Boris Johnson, his dead cat, and great SEO For those of you that follow politics, or the news for that matter, you would have seen that previously Boris Johnson and buses weren’t two things... Article by: Tom, Managing Director of Varn Digital Marketing More articles by Tom
20th Jun 2019 Common Search Marketing Myths – Part 9: Submitting Your Website to Google, Social Media and Algorithm Updates Always make sure you submit your website to search engines If you’ve recently launched a new website or made a lot of changes to an existing site,... Article by: Aimee, Technical SEO Manager More articles by Aimee
04th Jun 2019 Google Announces a Broad Core Algorithm Update in June 2019 For the First Time – We Wonder Why? For the first time in its history, Google has announced a major change to its search algorithm in advance. Usually any updates – whether they are... Article by: Aimee, Technical SEO Manager More articles by Aimee
28th May 2019 Don’t waste your time and money on broad keyword targeting – it is not as important as you think When optimising websites for keyword ranking, it is so easy to get drawn down the broad keyword targeting route. One of the main reasons for this is... Article by: David, Digital Marketing and Video Executive More articles by David
23rd May 2019 How to Find Featured Snippet Opportunities Our recent blog series, ‘What’s SERP?!’, looked at different types of SERP features, why they are important for your site, and how to optimise... Article by: Katie, Technical SEO Expert More articles by Katie
21st May 2019 What’s SERP?! An essential guide to SERP Features: Part 5 In this instalment of What’s SERP, we will summarise everything we have covered in the past 4 blogs, including what a SERP feature is, what types... Article by: Katie, Technical SEO Expert More articles by Katie
11th Apr 2019 What’s SERP?! An essential guide to SERP Features: Part 4 In this instalment of What’s SERP, we will be looking at paid-for SERP features – Google Ads and Google Shopping. Both of these advert types are... Article by: Katie, Technical SEO Expert More articles by Katie
15th Apr 2019 What Facebook’s new tool on the News Feed means for your businesses Facebook has always been dedicated to making sure that news feeds are personalised for each user, showing them posts and adverts that are relevant to... Article by: David, Digital Marketing and Video Executive More articles by David