Insights

David Foy

David Foy

Digital Marketing and Video Executive

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Author info - David Foy

Experience:

David is a regular contributor to the Varn Blog and offers insights around digital PR, content creation and content marketing. Here we share some of David’s latest posts.

Bio:

David has been working at Varn for over a year now and works primarily on the outreach and content creation side of the business for clients. David also helps out with podcasts and video content creation for clients.

Latest articles by David:

Google Shopping update: You can now sell on Google for free!

Google announced in April that it would be allowing online merchants in the US to sell for free on Google, in a bid to help businesses connect with...

Article by:

David Foy, Digital Marketing and Video Executive

FREE video content webinar with award-winning cameraman Jeremy Humphries

Varn has teamed up with BBC trained Director of Photography and Sony trainer, Jeremy Humphries to offer businesses and individuals the chance to...

Article by:

David Foy, Digital Marketing and Video Executive

Google tightens FAQ markup guidelines, disallowing the repetition of Q&A

Google has recently changed its guidelines on FAQ markups, meaning if you repeat the same question and answer in multiple FAQ pages on your site, you...

Article by:

David Foy, Digital Marketing and Video Executive

Perform better with search marketing workshops from Varn

Over the years we have given individual clients training, enabling their in-house marketing teams to enhance their current knowledge or to harness...

Article by:

David Foy, Digital Marketing and Video Executive

Is more really better? The problem with big data in digital marketing

In digital marketing, we have always been told that the more you have the better. We are told that the more content you have on your site, the...

Article by:

David Foy, Digital Marketing and Video Executive

58.1% of people don’t know which links on Google are ads: is Google making ads less clear?

Google began rolling out a desktop search redesign in 2019 after trailing this on mobile for several months, complete with changes to how ads are...

Article by:

David Foy, Digital Marketing and Video Executive

Google’s Vision API tool could influence the images we are using on websites

A tool has been created by Google which analyses images using AI and Machine Learning and can tell you what it thinks the image contains or is...

Article by:

David Foy, Digital Marketing and Video Executive

Varn Original Research: 35.1% of users recognise ads on Google but don’t click on them

You can read our latest research here. In July, we asked users the question “Do you know which links on the Google search results page are...

Article by:

David Foy, Digital Marketing and Video Executive

4 reasons content marketing is important to your business

As the world becomes more digital-oriented and more people spend their time online, it’s becoming increasingly important for businesses to be on...

Article by:

David Foy, Digital Marketing and Video Executive

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